“Help Us Promote High Growth Entrepreneurialism With Our High Power Web Site.” 

Last year, CooperKatz was selected by the Kauffman Foundation, a nationally known nonprofit based in Kansas City, to promote its new Web site, Kauffman eVenturing™ (www.eVenturing.org).  The site was created to provide growth-oriented entrepreneurs with reliable, practical information and tools to help them expand their businesses.

Each month, the search-friendly site includes a new collection of original articles – all written by working entrepreneurs and experts – that cover a broad array of topics organized around six key subject areas: finance and accounting, people and human resources, sales and marketing, products and services, operations, and strategy.  In addition, the Kauffman eVenturing site hosts a blog that includes interviews with entrepreneurs, news from entrepreneurial conferences and links to the “best of the best” current articles on entrepreneurship from a variety of sources.

Every month, CooperKatz promotes the Kauffman eVenturing site’s new collection of articles, resulting in media mentions in national and regional outlets including The Wall Street Journal Online, BusinessWeek Online, Investor’s Business Daily, Money Magazine, Akron Beacon Journal, The Kansas City Star, The Miami Herald, The Orange County Register, The Philadelphia Inquirer, The Rocky Mountain News, Sacramento Bee, Sacramento Business Journal, Seattle Post-Intelligencer, Sun-Sentinel (South Florida) and others, along with numerous blog mentions. 

We have also placed a print advertorial for eVenturing in Southwest Airline’s Spirit Magazine and created a Google keyword advertising campaign to help drive site traffic.