CooperKatz helped introduce and establish the presence of Dublin-based, Corvil Ltd., in the United States.
The communications objective was to position the company as the technology and market leader in network and application latency management systems for the capital markets. CooperKatz hit the ground running by quickly setting up on-site meetings at SIFMA Technology Management Conference & Exhibition, directly resulting in immediate coverage in several top financial services trade publications.
Ongoing efforts included an extensive media and analyst relations program; distribution and proactive pitching of press releases announcing significant news; and on-site conference support. Corvil coverage appeared in Institutional Investor, Securities Industry News, Dealing with Technology and Global Investment Technology among other key industry trade publications. In addition, we secured analyst briefings with Aite, Celent Financial Insights, Forrester, Gartner, The Tabb Group and TowerGroup.
According to Corvil’s chief executive officer, CooperKatz helped the firm “establish a significant presence in the U.S. Capital Markets.”