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February 5, 2003—CooperKatz helps Virgin Mobile USA (a cellular phone service designed exclusively around the needs of the youth market) announce that it captured more than 350,000 net subscribers in the first six months of operation - and represented 6% of total net subscriber additions for the entire US cellular industry in the fourth quarter of 2002. Media coverage of Virgin Mobile USA's first performance announcement included an article in The New York Times.
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