Thought Bubble

“Why is Coldwell Banker at CES?”: Building a Smart Thought Leadership Platform

January 20, 2016, 8:07am posted by Meredith Topalanchik

“Thought leadership” is an often over-used buzzword in PR and communications. However, it is a critical piece when developing an authentically compelling and differentiated point of view for a client. SVP of Client Services, Meredith Topalanchik, discusses this type of strategy in further detail surrounding CK client Coldwell Banker and their presence at CES 2016. 

The News TiCKer – January 8, 2016

January 08, 2016, 10:01am posted by

2016 is already starting to be a pivotal year.  Digital advertising is making some big changes with the FTC’s new native ad guidelines as well as the influx of new ad tech throughout the industry, and Twitter is starting to evolve with new anti-troll regulations. Read our News TiCKer blog to find out what else happened in the news this week.

Thought Bubble is a space for members of the CooperKatz team to share whatever comes to mind - from news about our company and clients, to insights on the constant evolution of the marketing communications landscape.

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