Thought Bubble

If You Didn’t Periscope It, You Weren’t There

May 05, 2015, 11:31am posted by Meredith Topalanchik

Purchased in March by Twitter, Periscope is the latest and hottest social media platform. A bit like FaceTime for the masses it allows people to connect with anyone and everyone via video in live-time. Power users like Amanda Oleander have already become instant celebrities for leveraging the app as a personal live-broadcast channel, much like early YouTubers did ten years ago. 

Last week, I had the chance to test out Periscope for the first time for one of our clients, Coldwell Banker. 

Three Tips to Make Your Savings Goals a Reality

April 30, 2015, 7:30am posted by Gabriella Miranda

With rising rents and student loan debt through the roof, saving money can be challenging for many Americans. However, a new survey from CK client, TD Bank found that nearly half of Americans described themselves as “good savers” and many are feeling confident in their ability to save for the future.

Want to know which generation feels the most confident when it comes to savings? That’s right, Gen Y! As a millennial that graduated a few years ago and is trying to survive in New York City where the average cup of coffee costs $6.14, it’s encouraging to see that so many millennials are making savings a priority. 

CooperKatz & Company Announces Wins in Consumer, Business-to-Business and Healthcare Categories

December 15, 2014, 10:16am posted by

CooperKatz & Company, an award-winning, independent and results-driven public relations firm in New York City, has added three new clients to its diverse portfolio:

  • Arctic Ease, manufacturer of cold and compression therapy products, including the patent-pending Arctic Ease Cold Therapy Wrap
  • Intelisent, a specialist in direct marketing operations, strategic insights and services that help companies improve production efficiencies and run successful marketing campaigns
  • Navigant Healthcare, a leading healthcare consulting and outsourcing provider that works across a spectrum of clients in the payer, provider and life sciences space

Thought Bubble is a space for members of the CooperKatz team to share whatever comes to mind - from news about our company and clients, to insights on the constant evolution of the marketing communications landscape.

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