Thought Bubble

Four Lessons the Campaign Trail Taught Me About Public Relations

March 01, 2016, 7:53am posted by Rebecca Pineiro

Account Executive Rebecca Pineiro’s career in public relations began in the world of politics. Some may think political campaigning and working for a public relations agency are miles away from each other, but it turns out the roads to Election Day and public relations agency work often run parallel. In honor of Super Tuesday, Rebecca explains how lessons learned on the campaign trail transferred to her work at CooperKatz.

An Unconventional Career Path to PR, with a Public Affairs Twist

June 26, 2013, 8:00pm posted by

A young PR professional describes how his passion for media and politics led to a career in public affairs work, and how CooperKatz & Company approaches this area of communications. Given the pervasive uncertainty and ongoing challenges within the regulatory environment, businesses and organizations must proactively address complex issues that will likely affect their reputations and overall success. 

Thought Bubble is a space for members of the CooperKatz team to share whatever comes to mind - from news about our company and clients, to insights on the constant evolution of the marketing communications landscape.

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