With 18 years of experience in consumer product and business-to-business communications, Meredith Topalanchik combines a passion for media and client relations with a strong creative voice. In her role as executive vice president, operations & client services at CooperKatz, she leads public relations programs for Coldwell Banker Real Estate LLC and provides strategic leadership for the account teams supporting Coldwell Banker Commercial and Segmint. She also oversees the agency’s staff development, mentoring and recruiting.
Her previous experience at CooperKatz includes driving a broad range of initiatives for the Association of National Advertisers, Arctic Ease, Petfinder.com, Otis, National Fire Protection Association (NFPA), MSN.com, Piaggio USA (manufacturer of the iconic Vespa® motor scooter), ShopVogue.TV, WeatherBug, Invest Northern Ireland, Virgin Mobile USA and the American Cleaning Institute.
Prior to joining CooperKatz, Meredith spent five years at Freeman Public Relations. There, she successfully executed a variety of campaigns ranging from new toy introductions to special events for clients such as Fisher-Price, Rubbermaid Tough Tools, Strait-Line Electronic Tools and Jeep Consumer Products. She also executed strategic programs and launch events for Staples, The Home Depot, MasterCard and Pitney Bowes while at Alan Taylor Communications.
Meredith is a member of the Public Relations Society of America (PRSA) and served on the mentoring committee of the PRSA NY Chapter. She has also spoken on panels for the Council of Public Relations Firms. She currently serves as a board member for the Penn State College of Communications Alumni Society Board of Directors and volunteers with Make-A-Wish Metro New York.
Meredith holds a Bachelor of Arts in Advertising / Public Relations from the Pennsylvania State University.