CooperKatz initiated aggressive outreach to U.S.-based scientific trade publications—targeting both bench-level biologists and chemists on the front-lines of drug discovery research, and the IT managers whose job it is to put enterprise-wide technology solutions in place. As part of this ongoing media relations campaign, CooperKatz conceived, pitched and wrote a series of bylined articles for such top industry publications as Chemical Engineering, Drug Discovery & Development, Modern Drug Discovery, and Scientific Computing & Instrumentation.

							July 1999 byline developed for Drug Discovery & Development
	Frank Brown directs the drug discovery information management team at the Robert Wood Johnson Pharmaceutical Institute. Oxford Molecular’s Diamond system delivers results to computational and bench scientists. (Photo: Marc Berlow)
		April 2000 byline developed for Modern Drug Discovery

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