As a manager, client services at CooperKatz, Lesley Neadel leads the Green Ivy Schools account and oversees ongoing marketing and public relations efforts for DialAmerica, one of the nation's largest teleservices companies. She is actively engaged in new business outreach and initiatives, and supports the agency’s ongoing recruiting efforts.
Since joining CooperKatz in June 2002, Lesley has participated in the planning and execution of a wide range of communications programs and special events. She helped manage CooperKatz’ relationship with the ANA (Association of National Advertisers) for almost 10 years, supporting its many conferences and forums throughout the year – including their largest, the ANA Annual Conference – as well as promoting the organization’s research, insights and thought leadership.
Other examples of her client experience include: supporting Zipcar both nationally and locally; driving social media strategy and execution for MSN.com; launching NextIssueMedia and Waterfront Media's Everydayhealth.com; leading new product introductions for VEET Depilatories; promoting technology and school education programs for WeatherBug; helping announce the renaming of the Alliance for Audited Media; supporting the Guardian Life Insurance of Company of America’s Group Practice; launching ShopVogue.TV for Condé Nast; helping Carrier Corporation celebrate the 100th and 110th anniversaries of the invention of air conditioning, and Otis Elevator Corporation celebrate the 150th anniversary of the invention of the safety elevator; and promoting the Civic Alliance to Rebuild Downtown New York's “Listening to the City” town hall event, focused on rebuilding in the wake of 9/11.
Lesley holds a bachelor’s degree in public relations from Syracuse University's S.I. Newhouse School of Public Communications.