At CooperKatz, we have had the opportunity to work with a wide range of healthcare clients. The healthcare landscape is constantly changing, and at CK we challenge ourselves to study the issues from multiple perspectives.

This week, our work with the Alliance to Advance Patient Nutrition was featured in PRWeek. CooperKatz worked with the Alliance throughout 2012 and 2013 to launch a campaign focused on raising awareness of the value of nutrition therapy for hospitalized patients.

This spring, CooperKatz has two interns: Zoë Hoffmann, a junior at Hofstra University, and Ryan Halas, a junior at The New School. 

Learn about what they’re studying, their favorite websites and more in our latest blog post. 

 2014 promises to be another year of excitement and change in the marketing-communications world. With so much to look forward to, we asked CK team members: What’s in store for 2014? Here’s how five of our colleagues responded.

In 2013, social media continued its dominance among brands. With so many companies jumping on board, social snafus are inevitable. Let’s take a look at some of the biggest Twitter blunders of 2013 and how to avoid them in the New Year.

This fall, CooperKatz has two interns: Noelle Bradley, a junior at Columbia University, and Sasha Mirpuri, a senior at Hofstra University. Learn about what they’re studying, their favorite websites and more in our latest blog post.