Members of the CooperKatz team recently attended the PR Council’s Critical Issues Forum. This annual forum opens a dialogue with firms across the nation to address the industry’s most compelling topics, ranging from “influencers” to CMOs to strengthening the client-agency relationship. A range of PR and marketing executives and experts participated in panels to discuss what the industry can do to improve and offered actionable insights on how to be more efficient agencies.

 The Council of PR Firms’ “Take Flight with PR” Video Contest is looking for the video that best responds to the question, “What is your dream PR assignment?” College students and summer interns are eligible to participate and now have until July 8^th to submit a video. 

The Council of PR Firms kicked off its second annual “Take Flight with PR” Video Contest on February 5. The video storytelling contest asks current students and interns to creatively respond to the following prompt: “What is your dream PR assignment?”

When I was invited to attend the Council of PR Firm’s annual Critical Issues Forum this past month for a program centered on “Social Revolution,” I’ll admit I was excited and, more importantly, intrigued.

As a recent college graduate – I’ve been working for a year and a half here at CooperKatz – social media has been omnipresent both in my education and my post-college work life. I was interested to hear what the various industry speakers and panelists would have to say about something I’ve considered a permanent fixture on my personal landscape for almost six years.

Last week, CooperKatz had the opportunity to participate in the Annual Job Fair co-organized by the Howard University Johnson School of Communications and The Council of Public Relations Firms.  While we’ve always found these types of networking events to be fertile ground for the exchange of resumes, business cards and conversations withcandidates ‘putting on their best,’ they’ve also provided us valuable, real-time insight on what’s actually happening out there relative to young people on the job market – both now and into the near future.