Petfinder.com Loves to LOL! To promote Adopt-A-Shelter-Cat-Month in June, CooperKatz initiated a partnership between Petfinder.com and Icanhazcheeseburger.com. The two-week program launched June 15. Petfinder.com Web site visitors were encouraged to visit any adoptable cat page on Petfinder.com, click on the cheeseburger icon below the photo, caption the photo in their best LOLCats language and then share the link with their kitteh-loving friends. The images were posted on Icanhazcheeseburger.com. Some of the captioned kittehs can be seen here, here and here. The partnership was featured on Atomictown.com, Brandfreak.com, Los Angeles Time’s LA Unleashed and The Baltimore Sun’s Unleashed.
With summer travel a timely topic in the news, CooperKatz worked closely with travel and pet reporters to announce the Petfinder.com “Top Five Most Pet Friendly Airlines of 2009.” Counting down, the most pet friendly airlines include: (5) United Airlines, (4) American Airlines, (3) Airtran, (2) Jet Blue and the number one airline was Continental. The list was highlighted on MSNBC.com and in The Washington Post. The rankings were also featured in a number of blogs including Animal Crazy at OrlandoSentinal.com, Tails of the City at SFgate.com, and Creature Feature at blogs.Augusta.com.